UltraV Sound Privacy Notice
Last Updated: 09 November 2025
Effective
Date: 09 November 2025
Who We Are (The Data Controller)
Business Name: UltraV Sound
Data Controller Contact: Hannah Millar
Email Address for Privacy Matters: hannah@ultravsound.com
Geographical Business Address: Office 174, 18 Young Street, UNIT LGE, Edinburgh, EH2 4JB, Scotland, United Kingdom
We are the Data Controller responsible for your personal data collected via this website and through our services.
The Data We Collect About You
We only collect and process personal data that is strictly necessary for responding to enquiries and operating our website.
A. Enquiry & Contact Data: Name, Email address, Phone number, Event details (e.g., date, location). Source: Directly provided by you via Google Forms link.
B. Technical & Usage Data: IP address, Browser type, Device information, Interaction data (pages viewed).
Source: Automatically collected by our hosting platform (Webflow) and Cookie Consent Platform (CookieYes), subject to your consent.Special Category Data:
We do not knowingly collect any sensitive or Special Category Data (e.g., data concerning health, race, or religion).Lawful Basis for ProcessingUnder UK GDPR, we must have a lawful basis for every purpose we process your data.
Our legal bases are as follows:To respond to your initial enquiry via Google Forms: Lawful Basis:
Legitimate Interests (Responding to potential customer requests, necessary for business operation.) Data Categories: A, B.To take steps toward a potential booking (pre-contractual): Lawful Basis: Contract (Necessary to take steps at your request prior to entering into a formal service contract.)
Data Categories:
A.To manage cookie consent and website usage: Lawful Basis: Consent (Collecting and using non-essential cookies via the CMP is based on your explicit consent.)
Data Categories:
B.How We Share Your Data (Processors and Partners)We will only share your personal data with the following third parties or categories of service providers where it is necessary for our purposes:Google (via Google Forms): Google is a third-party processor for the data submitted through our linked enquiry form. Google's privacy terms govern the storage of data in their systems.Accounting/Tax Advisers: We do not share data with accounting or tax advisers as this website does not process financial transactions.
Cookie Consent Platform (CookieYes): Stores your consent preferences and ensures tracking scripts are blocked until consent is given.
We do not sell, rent, or trade your personal data to any third-party marketing companies.
International Data TransfersThe data we collect may be transferred to, and stored at, a destination outside the UK and the European Economic Area (EEA), particularly by our data processors (e.g., Google or hosting providers).
Where we transfer data outside the UK/EEA, we ensure it is protected by appropriate safeguards, such as:
Transferring to countries deemed adequate by the UK government.Using Standard Contractual Clauses (SCCs) approved by the UK ICO and/or the European Commission.Data Retention Periods
We only retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including for satisfying any legal, accounting, or reporting requirements.
Enquiry Data (via Google Forms): If an enquiry does not lead to a booking, we retain the data for a maximum of 12 months to follow up and for legitimate interest purposes, after which it is securely deleted.
Cookie Consent Data: Retained for the duration of the cookie consent period (typically 12-13 months).
Your Data Protection Rights (UK & EU GDPR)Under UK GDPR, you have the following eight rights regarding your personal data. You may exercise any of these rights free of charge by contacting us at hannah@ultravsound.com. We will respond to your request within one (1) calendar month.
The Right to Be Informed: To be informed about how your data is collected and used (which this notice serves to do).The Right of Access (SAR): To request a copy of the personal data we hold about you.
The Right to Rectification: To have inaccurate or incomplete data corrected.
The Right to Erasure ('Right to be Forgotten'): To request that we delete your personal data where there is no legal reason for us to continue processing it.
The Right to Restrict Processing: To ask us to limit how we use your data.
The Right to Data Portability: To receive your personal data in a machine-readable format and to transfer it to another controller.
The Right to Object: To object to processing based on legitimate interests or direct marketing.
Rights in relation to Automated Decision Making and Profiling: We do not use automated decision-making or profiling that would significantly affect you.
Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies. These are managed by our Cookie Consent Management Platform (CookieYes), which ensures non-essential cookies are blocked until you provide your explicit consent (Opt-in).
For a detailed list of the cookies we use (including Essential, Analytics, and Functionality cookies), their purpose, and how to manage your preferences, please refer to our separate
www.ultravsound.com/cookiepolicy.
Contact and Complaints
If you have any questions about this privacy notice or how we handle your data, please contact us first:
Email: hannah@ultravsound.comIf you are unsatisfied with our response, you have the right to lodge a complaint with the UK supervisory authority:
The Information Commissioner’s Office (ICO)Website: https://www.ico.org.uk/make-a-complaint/Helpline: 0303 123 1113